sponsoo_blog

Sport Sponsorship News - presented by Sponsoo

Tag: Influencer Marketing

“Paid Partnership” – Instagram introduces a Branded Content Tool!

When does Influencer Marketing end and where does covert advertising start? This question has been a hot topic in the industry for a a long time now. Even the state court in Celle dealt with that question, as they convicted the drug-store chain Rossmann, because they placed the Hastag #AD

... weiterlesen

How the social media account can be used as an advertising platform.

The 21st century is the century of digital advertising. For decades, big companies were looking at traditional advertising boards or costly ads in magazines to bring their message across to the masses. But with the evolution of the "social web" and the resulting existence of Facebook, Instagram and Twitter, now every

... weiterlesen